We've known for a while that cloud computing is important to IBM. It seems nearly every division has an effort in some aspect of the opportunity. And marketing has done its best to make it all look cohesive by wrapping these efforts under the Blue Cloud banner. But now we know they're serious. They have finally appointed a cloud czar, Erich Clementi, to bring all these efforts together. A veteran of their Systems & Technologies Group, he led SMB solutions, and last year he also took over IBM's Enterprise Initiatives. In those roles, Erich learned how important (and challenging) it is to coordinate efforts across their massive divisions while delivering holistic value to customers. Outside of Global Services, IBM doesn't have the best track record for these coordinated efforts, but we're willing to grant Clementi a grace period to prove us wrong.
And he won't be alone, as IBM has disclosed his set of lieutenants:
Last week Jason Newton at HP blogged about what his company thinks (or at least wants you to think) are the hot trends in the data center for 2009. He provides a good list that's less a reflection of what enterprise customers are necessarily doing but certainly what they should be thinking. Heck, his list reflects a lot of the tactics we discuss with customers every day in our inquiries and published research, such as in "Retrofitting Your Data Center for Better Capacity".
At the beginning of this decade HP put forth a vision for the future data center that they have now fulfilled with both products and services offerings. Viewed by some at the time as a reaction to IBM Applications on Demand, HP coined Adaptive Infrastructure as its vision for a "composable" data center that let resources be quickly and easily assigned to business services based on their needs and for IT Ops to achieve and maintain high utilization of their data center resources.