Happy Earth Day 2008!

Frankland, Dave
[Posted by Dave Frankland]

While much of the world paints itself green today in observance of Earth Day (being Irish I thought that was a March 17 initiative), it seems like an appropriate occasion to stop and ask “how green is your interactive marketing”?  Last Friday, we published a report Direct Marketing Needs A Green Wake-up Call– but what about interactive marketers?

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