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Posted by Andy Hoar on February 13, 2014
Consider this. The iPad is not yet four years old...and 69% of B2B companies expect to stop publishing print catalogs entirely within the next three to five years. In a world driven by such profound change, one cannot help but ask, “What will B2B eCommerce look like in the years to come?”
Today, I’m pleased to announce the release of a report that peers over the horizon and begins to address the important question of where B2B eCommerce is heading in the next few years. In “The New And Emerging World Of B2B Commerce,” Forrester finds that B2B companies are:
Is your B2B organization staying ahead of the curve? Are you successfully transforming into a digital-first enterprise? We’d like to hear from you. Feel free to post a comment here or on Forrester’s community for eBusiness and Channel strategy professionals. In addition, you can email us directly.