- Forrester Councils
- Councils Overview
- log in
Site serves CIOs. .
Posted by Site Administrator on September 11, 2008
RIM made a bunch of announcements today. MySpace, Tivo, Slacker ... they already had Facebook. Years ago the only people you saw using a Blackberry were overly serious investment bankers from Wall Street. It's fun now. It comes in colors. It has fun applications and a decent camera.
I was at a business dinner last night in San Francisco. There were a lot of suits around, but also some jeans - it's the left coast after all. There was an executive named Greg sitting next to me. He couldn't put his Blackberry down for more than a few minutes.
He kept picking it up, pressing a few buttons, and then setting it back down. I glanced over a few times ... it wasn't email he was checking - it was his Facebook account. He was posting and checking to see what his friends were doing.
My friends are getting Blackberries now ... I think it's a sign that a device is mainstream when middle-aged women with children are regular users of a device or a service. And, they come in fun colors loaded with fun stuff to do.
Save Money On Your Next Software Negotiation
Work with our software negotiation experts to save 10–20% on your next contract »
Lead BT Transformation
Develop customer-obsessed strategies to drive growth »
Forrester's CX Index
Predict how actions to improve CX will affect revenue performance.
Measure the customer experiences that matter most »