- Forrester Councils
- Councils Overview
- log in
Site serves CIOs. .
Posted by Site Administrator on May 29, 2006
My colleague Joe Laszlo blogged about the high-end MVNO - VOCE a while back. About three weeks ago I signed up on their web site to get information about the service. Just this past week, I received a plain text email (i.e., no color, no graphics, etc.) stating that something would be arriving in the mail shortly. I had forgotten that I had even requested information. Hmmm. The long list of email marketing basics (e.g., personalization, event-triggered, timely) … it didn't meet any of them.
Save Money On Your Next Software Negotiation
Work with our software negotiation experts to save 10–20% on your next contract »
Lead BT Transformation
Develop customer-obsessed strategies to drive growth »
Forrester's CX Index
Predict how actions to improve CX will affect revenue performance.
Measure the customer experiences that matter most »