Our latest featured podcast is Natalie Petouhoff's "Social Media Transforms Customer Service".
In this podcast, BP&A Senior Analyst Natalie Petouhoff reveals why it is important for customer service professionals to incorporate social media into the customer experience, and the impact of social media on customer service.a greater SOA focus.
We look forward to your questions and comments.
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This past summer, Forrester conducted a series of in-depth interviews of CIOs (as well as some directors of IT planning and finance) to get a better understanding of their roles: how they see the role in the context of their organizations, how they are evaluated by senior management, their key success imperatives, and their information needs. We sat down with each of them for an hour to help shape how we support the most senior executives within IT.
Pal Henry Dewing and I heard yesterday from IBM's Rob Ingram about Lotus Sametime 8.5, the real-time collaboration product available on December 22. Lotus Sametime is the client/server product that first made enterprise instant messaging a global possibility back in 1998.
This dot release is IBM's first major overhaul of its real-time messaging product in three years. (My take is that IBM kept the 8.x version number to align it with the current Notes/Domino version.) For those firms that understand the power of real-time collaboration tools -- the ability to get an immediate answer, hold a virtual ad hoc meeting, or ping someone without bothering them with a phone call -- this product is an important upgrade.
Why? Because it's got the core elements of click-to-conference -- not just instant messaging and presence -- baked into it. And for ad hoc collaboration, click-to-conference is a much richer and easier thing to do than loading up separate applications for instant messaging, video conferencing, and Web conferencing.
I think of click-to-conference is "the ability to have an ad hoc meeting supported with rich media whenever you are online." It includes these elements:
One click to send out an invitation via instant messaging.
SharePoint 2010 unleashed a host of improvements for line of business (LOB), security and compliance, developers, and the data center. But unlike SharePoint 2007 that grouped a set of diverse technologies into a single platform, SharePoint 2010 takes dead aim at improving business processes by connecing people more directly to them. Visual Studio, SharePoint Designer, social features, enhancements to Visio and improved enterprise content management (ECM) support all directly benefit LOB process execution. SharePoint 2010 platform is not going to replace core transactional business process management (BPM) or provide needed infrastructure for continue improvement, but it will bring social computing into business and connect information workers to formerly siloed business processes. The best news is Business Connectivity Services ehich allows -among other things - to more easily publish content from enterprise apps. and core transaction systems to SharePoint team sites and portals - and keep them live. This gets a rid of a host of non-value-added activity - copying, updating, moving to spreadsheets etc. that often plagued infromation workers. I've got a more indepth analysis of 2010 in the works for January publication.
"Dear book industry, I'm so sorry to tell you this, but your books really aren't worth $25. Just like newspapers weren't really worth what people were paying for them and magazines, either. And CDs, and DVDs."
I caused a bit of a fuss last week when I blogged these words here, or in a mirror post on Paidcontent.org. This has been one of the most commented and tweeted posts I've ever offered and much of the feedback centered on this question: was it fair of me to drag the price of books down?
I had the chance to join 50 other people at a telepresence event last week. This one took place in real-time using Cisco's TelePresence rooms. (Okay, full disclosure, it was a Cisco industry analyst event held on December 9th.)
(This is a long post, so for those looking for key lessons and gotchas, just scroll now to the bottom.)
For those of you who've been asleep for the last 4 years as first HP and then Cisco followed by LifeSize, Polycom, RADVISION, Tandberg, and Teliris demonstrated the like-being-there experience of telepresence, it's pretty amazing stuff. Video conferencing with near face-time quality. You can in fact see the whites of their eyes.
Companies like P&G, GE, and Dreamworks are using telepresence technology to slash executive travel and give technical staff the tools to collaborate across massive distances with almost the same experience as being there (save the ability to shake hands, share a meal, and have a side conversation).
I first experienced telepresence in 2004 at HP's Corvallis, OR, lab, and it blew me away back then. It's only gotten better. (Colleague Claire Schooley has calculated the ROI of telepresence for those thinking about this technology.)
Back to this telepresence event:
Cisco used 12 telepresence rooms in at eight cities: Boston, New York, San Jose, Toronto, Copenhagen, Amsterdam, and Bedfont outside London.
In the past year I've spend quite some time looking into innovative research methodologies. One methodology that really has won over my heart is mobile research1 (see my report The challenges and opportunities of mobile research for full details). The anytime anywhere aspect of the mobile phone, combined with people's emotional attachment to it, makes it an ideal device for people to share their thoughts and opinions in a research context.
I recently returned from a trip to the UAE (Dubai mostly) and Oman. While there I did a bit of research on my own - just talking to folks about how they use their cell phones and so forth. I also had the chance to interview the head of mobile banking services in EMEA for a large, global bank. More on how global banks are avoiding building new branches by offering mobile banking services in another post.
First, I took the public bus from Dubai to Oman. The average income per family in Oman is far below that in the States - probably less than half. Gas and other utilities are cheap as is education and healthcare. That said, we know that cell phone usage has little to do with income. One of the first things I noticed is how many of the men had at least two cell phones. My initial hypothesis was a work phone and a personal phone. I was soon corrected by my guide who drove me up to Jebel Shams. In a country where men can have more than one wife, apparently more than one cell phone is necessary. My guide's father has five current wives, but has had nine all together. My guide had two cell phones and a lot more SIM cards.
My guide was 37 years of age. He had four children and seemed to have an about average income. He worked in sales when he wasn't serving as a guide. He's probably easily one of the most sophisticated cell phone users I've ever met. His cell phone was his portable media player for both music and video. I was astonished by the number of videos he had sideloaded from YouTube. The ringtones were pretty much driving me crazy after about 15 hours in a car with him road tripping. He only had a couple of different ring tones and his phone rang a lot.
I give my colleague Charles Golvin credit for finding this article on the official Google blog. I'll be working on a report on the intersection of social and mobile in early 2010 so please send me more examples if you have some. I'm especially interested in the role of social/mobile in the Retail environment.
Google is mailing out storefront window stickers to 100,000 local businesses in the US. (see their blog post for complete information). If you have the right type of phone and supporting software, you can take a photo of the code on the sticker (see below) and you'll be taken to that business' PlacePage on the Web. The service will show available coupons, allow for ratings, get reviews, etc.
Here is their post on the applications that work with the service:
There were a number of sites that reported that Ovi is reaching nearly one million downloads a day. Here's one post with quite a few stats on the store. Congratulations to Nokia.
I'm writing a piece of research before the end of the year on important trends in wireless. Both increasing and improved direct access to consumers through application stores on cell phones is one of the top trends. The success this past year of Android, Apple, Blackberry and Nokia provides supporting data points. The percentage of smartphones in the market grew at least by 50% from 2008 to 2009. I expect to see more of the same in 2010. Putting an application on your customer's phone is only getting easier.