Should you believe everything you read in a blog?

Peter O'Neill

By Peter O'Neill

Or ...Opalis NOT Acquired By Microsoft


We analysts always tend to want to be the first on the stage with impending news and blogs are a perfect medium for getting information out as quickly as possible. In fact, blogs can even sometimes be just a little ahead of the news it is predicting, and are sometimes held responsible for the said event. That is why financial analysts, when they blog, always disclose their portfolios in relation to the companies mentioned in the blog.

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Opalis Was NOT Acquired By Microsoft

Glenn O'Donnell

Glenn O'Donnell

The IT management software and operations communities have been buzzing this week about reports that Microsoft acquired IT process automation vendor Opalis Software. We have unequivocally confirmed that this rumor is incorrect. Opalis has NOT been acquired by Microsoft. It remains an independent entity, at least for now.

Opalis, based outside of Toronto, has repeatedly reported impressive revenue growth over its short history. For the past few years, it has been a desirable morsel for larger vendors seeking to add strong process automation to their portfolios. Many have expressed interest, but its success allows Opalis to command a high premium that no suitor has yet been willing to pay.

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The Data Digest: Trending Online Payment Preferences In Europe

Reineke Reitsma

Reineke Reitsma [Posted by Reineke Reitsma]

Payment preferences still vary widely across European countries. Data from our European Technographics Retail, Customer Experience, And Travel Online Survey, Q3 2009 shows that payment patterns are partly determined by whether domestic debit cards can be used to shop online. In markets where debit cards work online, they are the most popular online payment method. In markets where debit cards don’t work online, online shoppers seek alternatives. Online payment services like PayPal are on the rise in Europe: 36% of online buyers regularly used PayPal in 2009 compared with 26% in 2006, while cash on delivery is used less.

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CIOs: Develop A Technology Watch List

Case Study: The NHL Uses Tweet-Ups To Energize Its Fan Base And Reach New Audiences

Nate Elliott

Nate Elliott[Posted by Nate Elliott. Follow me on twitter.]

Yesterday we published a case study that I'm really excited about, covering how the NHL used tweet-ups to create excitement for the 2009 Stanley Cup playoffs. The league worked with fans to organize a series of events that took place simultaneously around the world on the opening night of the playoffs. I had a chance to attend the tweet-up in Vancouver, and thought they were a great example of the power of both online and offline influence.

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Less Is More For MSN.com

Shar VanBoskirk

Sharvanboskirk [Posted by Shar VanBoskirk]

Last night Microsoft launched a new look and feel for msn.com to a limited number of consumers.  The new design will roll out to the mainstream in January.

Forrester got a sneak peak of the new-and-improved interface in October.

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BPM Promises "Simplicity" In 2010. Is This "Hope We Can Believe In" Or Still A Pipe Dream?

Clay Richardson

New_photo2 By Clay Richardson

Time flies when you're having fun - and 2009 was a really fun and successful year for the BPM industry.  Nearly all BPM vendors reported double digit revenue growth over the first three quarters of 2009 and many are already reporting strong pipeline growth for 2010.  Most importantly, some BPM practitioners are beginning to reign in the bloat and complexity traditionally associated with BPM implementations.  

 
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Which online consumer trends will dominate 2010?

Reineke Reitsma

Reineke Reitsma [Posted by Reineke Reitsma]

You are invited to attend a complimentary live Webinar with myself and Jacqueline Anderson on November 10, 11 a.m. EST on “Top 3 Online Consumer Trends to Watch in 2010”

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A Degree In SharePoint? Microsoft’s Live@edu Offers SharePoint Services To College Kids

TJ Keitt

Yesterday evening, Microsoft announced at the 2009 Annual Educause Conference that they would be rolling out SharePoint-based collaboration and productivity services for universities via Live@edu. While this news arrived quietly at a conference to which collaboration software vendor strategists rarely pay attention, it is potentially game changing in the collaboration platform space. Let me say that again: the fact that Microsoft is getting SharePoint in the hands of the future business leaders of America (and beyond) during their formative years is potentially HUGE. But let’s back up for a second and bring everyone up to speed. For those unfamiliar, Live@edu is Microsoft’s hosted email and collaboration suite targeted at universities. It’s a free service that in the last four months saw over 5,000 schools sign up. One of the underlying goals of Live@edu is to get college students ready for the real world by letting them play with Microsoft tools in college.

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Assumption Personas (handle with care)

Jonathan Browne

Jon-Browne

[Posted by Jonathan Browne]

About ten years ago, when Forrester was writing some of our early research on effective Web design, we noticed a pattern among leading companies. They told us they were finding it very helpful to use design personas - models of customers based on qualitative research into real customers, but presented as vivid stories about individuals (not segment descriptions). These tools enabled them to stay focused on the needs of their most important customers when designing online experiences.

Since then, design personas have become fairly mainstream design tools in North American companies, and increasingly common in Europe and Japan - not only for Web design, but across all channels. However, the quality of personas varies enormously from company to company. For example, I'm evaluating personas from UK interactive agencies at the moment and although some are clearly well researched, engaging, helpful to designers and believable, others seem to be mere stereotypes.

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