Put Off Making Strategic Decisions About Mobile Development Until 2010

Jeffrey Hammond

In the first three quarters of 2009, I’ve had an increasing number of discussions with Forrester clients about the state of mobile development and what technologies they should be evaluating. These conversations usually start with the statement “mobility is a mess…” What I mean by that statement is that we’re in the midst of a sea change in the technology options that IT shops have at their disposal when it comes to building custom mobile applications. The frenetic pace of evolution makes mobile development one of the Top 15 Technology Trends and it warrants careful attention on the part of enterprise architects and application development professionals.  By the end of 2010, you’ll have at least five distinct mobile applications architectures to choose from, including:

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Why Do Businesses Put Up With Dubious Quality Research Panels?

Brad Bortner

Now that solutions are finally available to "clean up" panels, will buyers at last insist that providers use them, or will a myopic focus on price continue to be the rule when on-line sample is used?

The use of online panels for market research was highly contentious at one time. Traditional researchers thought that they would be prone to the same problems as traditional off-line panels: filled with respondents that are not representative of the general population motivated by the desire to earn money taking surveys.

Despite these misgivings, online panels have taken off in the US (and are coming on strong in Europe.)  Why? Because they allowed research to be conducted in one third the time at one fifth the cost. This allowed buyers to say to themselves, "ok, maybe its not quite as project-able, but give the savings it's worth it." Also, many panel vendors claimed to be doing something special to ensure that their panels were better, and indeed several of them did.

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The Data Digest: Europeans' Device Adoption Shows Strong Growth For HDTV

Reineke Reitsma

Reineke Reitsma [Posted by Reineke Reitsma]

Laptops and flat-panel TVs have seen the strongest growth over the past two years in absolute terms. Data from our Technographics European surveys shows that laptop penetration increased from 26% of households in 2007 to 38% in 2009, while flat-panel TVs more than doubled from 16% to 34%. Flat-panel TVs also rate highest on consumers' wish list. Seven percent of Europeans intend to buy a flat-panel TV in the next six months — mostly as a first-time purchase — making it the fastest-growing household device among Europeans.

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The State Of US Workforce Technology Adoption

Ted Schadler

Ted-Schadler by Ted Schadler

Did you know that among US information workers that:

  • 35% use laptops and 76% use desktop computers?

  • Only 11% use smartphones?

  • 57% are optimistic about technology, but 43% are pessimistic?

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Infographic (or infovideo really): Did you know?

Reineke Reitsma

Reineke Reitsma [Posted by Reineke Reitsma]


Interesting visual presentation showing how technology developments have changed the world (and consumer behavior).


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The Role Of IT Operations In Archiving

Stephanie Balaouras

Stephanie Balaouras

Yesterday IBM announced the availability of their new IBM Information Archive Appliance. The appliance replaces IBM’s DR550. The new appliance has significantly increased scale and performance because it’s built on IBM’s Global Parallel File System (GPFS), more interfaces (NAS and an API to Tivoli Storage Manager) and accepts information from multiple sources – IBM content management and archiving software and eventually 3rd party software. Tivoli Storage Manager (TSM) is embedded in the appliance to provide automated tiered disk and tape storage as well as block-level deduplication. TSM’s block-level deduplication will reduce storage capacity requirements and its disk and tape management capabilities will let IT continue to leverage tape for long-term data retention. All these appliance subcomponents are transparent to the IT end user who manages the appliance – he or she just sees one console where they define collections and retention policies for those collections.

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Major League Laptops Continue Dell's Age of Style Product Strategy

JP Gownder

In June, 2007, Forrester declared the beginning of the Age of Style. The Age of Style thesis posited that style and visual design would become critical vectors of competition in consumer electronics. We started our coverage of this trend with consumer PCs predicting that form factor innovations, increased aesthetic diversity, and consumer choice and personalization would become central tenets of competition for consumer PCs.

The baseline of comparison, of course was grim: For many years, consumers' home PCs and work PCs looked rather the same. Mostly bland and functional PCs reigned, aside from the products offered by a few trailblazers like Apple and Sony. But the growth of multi-PC households transformed PCs from "digital hearths" for the entire household into personal devices. Next, laptops moved the PC from the den out into the world -- making PCs devices that are public in nature.

Personal, public devices lend themselves to personalization and customization. Consumers wish to self-express through their choices: The color I like, a theme I enjoy, an association (with an organization or another brand), or even my personal beliefs -- as with the PRODUCT (RED) PC we wrote about when it was released. Self-actualization through the PC I carry with me is often, now, a goal for many consumers.

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Compuware to acquire Gomez

Jean-Pierre Garbani

Compuware announces this morning their intention to purchase Gomez, one of the two major forces in web application monitoring services (the other one being Keynote). This is a very interesting and potentially game changing move in both the end user experience monitoring and the application performance management (APM) markets.

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Yahoo! Takes Baby Steps Toward Much Needed Search Improvement

Shar VanBoskirk

Sharvanboskirk [Posted by Shar VanBoskirk]

Yesterday Yahoo! announced enhancements to its search advertising business and consumer experience.  These enhancements include the following:

  • Enhanced reporting -- Advertisers will now be able to see how their search ads are performing on Yahoo.com compared to partner sites also serving Yahoo! search ads

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Identifying The Technologies That Will Matter

Alex Cullen

CIOs want to know what new technologies they should watch
for their firm’s possible use.  They need
to know when they should make an investment of time to learn a technology, and educate
their business on its potential – or be prepared to answer their questions.  They want to time their own adoption - for
example, with cloud-based
services
, they want to maximize benefits, avoid the bleeding edge, and smoothly
fold it in with their plans.  CIOs need a
‘technology watch list' when they have a central architecture teams, they delegate
creating this list to that team.  These
teams tap their sources - and one source the architecture teams tap to scan the
long list of technologies is Forrester.

 

At Forrester, we are challenged to identify the top
technologies, too.  Our problem is a bit
different from our clients – we follow so many technologies, hear from so vendors
and thought leaders, and of course every analyst will have their own network
and assessment.  To sort through
everything that could be on a watch list and pick the ones which CIOs should
watch, we involve many analysts and use a simple set of criteria:

 

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